UCSD CAMPUS NOTICE University of California, San Diego |
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OFFICE OF THE VICE CHANCELLOR EXTERNAL RELATIONS October 27, 1998 ALL AT UCSD SUBJECT: New Alumni Record Maintenance Mechanisms External Relations is embarking on a renewed initiative to engage UCSD alumni. As a university, we can not lose sight of our alumni, the group that best bridges the campus community to the external world. Steady streams of thoughtful communication that speak to UCSD's vision, values, strengths and struggles, as well as to the interests and concerns of our alumni are needed to create a better dialog with this vital constituency. Though seemingly rudimentary, our first obstacle in this renewed effort is in locating our alumni. Approximately 40% of our alumni are 'lost' and no communication effort will be effective until we address this issue. Three new alumni maintenance mechanisms have been created in a direct response to the need to locate our alumni. The Annual Giving Office has established a toll-free number and e-mail address and Data Resource Services has developed an on-line web form for the specific purpose of updating alumni information. All three allow alumni to update information regarding address, marital status, employment, education and other pertinent information. Please note that these are NOT serving as informational or help devices and are for the sole purpose of updating alumni records with the university. As always, all informational requests from alumni should be directed to the Alumni Association. I invite all UCSD alumni who are current staff or faculty to update their record and provide feedback to our offices about their experiences with these mechanisms. I would also like to encourage all faculty and staff to use these mechanisms if they have new information on alumni, whether received through return mail from a newsletter or a personal visit. It is our hope that in an age where information is so critical, that we can tap into the wealth of resources within our own community. In this way UCSD can become a stronger customer service organization with an increased ability to effectively communicate with one of it's primary constituencies. External Relations will be promoting all three mechanisms on InfoPath and outgoing correspondence but would appreciate everyone's help in disseminating these new methods of alumni record maintenance. Following are the three new mechanisms we have created. The toll-free number is: 1-888-UCSD-785 (1-888-827-3785) The e-mail address is: UCSDAlumniUpdate@ucsd.edu The on-line web form is: http://www-er.ucsd.edu/alumniupdate.htm Please direct any comments, questions or feedback to Julie Branson at jabranson@ucsd.edu or A.J. Kohn at akohn@ucsd.edu Your participation and assistance in this endeavor are greatly appreciated. James M. Langley Vice Chancellor-External Relations |