SUBJECT:

Marketing Research Project - UCSD Needs Your Opinion

UCSD is in the very beginning phase of a longer term effort to strengthen the UCSD message and national/international identification and visibility of the University. To begin this initiative UCSD has hired a market research firm to determine how best to highlight and communicate to the public the many successes and strengths of UCSD.

We are hoping that you will take a few minutes to share some reflections of your experiences with the University, and your perceptions of the strengths and distinctive attributes of the campus. The survey will take less than 10 minutes, and this effort’s success will depend greatly on the input of the campus community.

Rest assured all of your answers will be kept in strict confidence by separating your individual response from your email identification. Responses to the survey will be reported only in aggregate.

If you have any specific questions about this project, please contact Stacie Spector (ss@ucsd.edu).

To fill out the survey please click on the following link:

http://websurveyor.net/wsb.dll/9448/UCSD_Internal_Survey.htm

Thank you for your help with this initiative.

John A. Woods Interim Vice Chancellor – External Relations